I am Hridoy Chowdhury, a UK-based SEO Consultant, AEO, GEO and AI Search Specialist. I work with businesses across the UK, including Bristol. With 7+ years in SEO and 3,500+ completed SEO projects, I focus on turning relevant search visibility into useful shopping experiences and commercial opportunities.
Ecommerce SEO helps search engines discover your products and helps shoppers find the right pages. My recommendations depend on your platform, catalogue, market and business goals.
An online shop can contain hundreds or thousands of URLs, even when the product range is relatively small. I review how those URLs are created, connected and indexed.
A common problem is assuming every URL should appear in Google. A filtered page with little independent value may not need indexing. An important product category, however, should be accessible and clearly connected to the rest of the store.I distinguish between the two before recommending changes.
A good product page should answer the questions shoppers have before purchasing. I review product titles, descriptions, headings, images, relevant keywords and internal links.
Category pages often target broader commercial searches than individual products.
I review how product collections are organised and whether category pages clearly describe the products they contain.
A store selling cycling accessories might need distinct categories for helmets, lights and maintenance equipment.
Combining everything into one general accessories page may make it harder to satisfy specific search intent.
I focus on useful category structures, concise supporting content and links that help shoppers move towards suitable products.
Not every keyword deserves the same priority.
Someone searching for general buying advice may be researching. Someone looking for a particular product specification could be much closer to purchasing.
I research relevant search terms and group them by customer intent.
I also consider whether an opportunity belongs on a product page, category page or supporting guide.
The objective is to attract shoppers who are looking for what your business actually sells.
Step 01
Understand Your Products and Customers
I review your catalogue, target audience, delivery markets and business goals. I identify which products and categories have commercial importance.
Step 02
Audit Your Website
I examine indexing, technical configuration, category structures, product content and search performance. Where access is available, I use Google Search Console and relevant analytics.
Step 03
Research Commercial Search Opportunities
I compare your important pages with relevant competing stores. I identify missing categories, content gaps and problems with keyword targeting.
Step 04
Prioritise and Implement Improvements
Depending on the agreed scope, I help improve technical settings, internal links, product pages and category content. I prioritise work according to likely business value and implementation requirements.
Step 05
Review Results and Refine
I assess relevant search visibility, organic landing pages and available sales data. I use those findings to recommend further improvements rather than assuming every page needs the same treatment.
Ecommerce SEO supports the path between product discovery and purchase.
A high-ranking page has limited value if shoppers cannot understand the product, find essential information or complete their purchase.
I consider how people reach product pages and whether the website helps them make informed decisions.
This includes reviewing navigation, product availability, mobile usability and internal links.
I also examine which organic landing pages are relevant to revenue, using suitable analytics data when available.
Traffic growth is useful only when the visitors match your products and business goals.
I am UK-based in London and work with businesses across the UK, including Bristol.
On ecommerce websites I audit, I often find that the greatest opportunity is not publishing more pages. It may be improving how existing products and categories are organised, indexed and linked.
My recommendations consider your catalogue, competition and business goals.
I explain the reasoning behind each recommendation so you understand what needs changing and why.
Explore My Professional Profiles
You are not simply hiring someone to insert keywords into product descriptions.
You are working with an SEO consultant who understands how technical accessibility, commercial keyword intent and useful product information work together.
I will not guarantee number one Google rankings, a specific revenue increase or inclusion in AI-generated shopping recommendations.
Google and AI platforms control their own search results and responses.
I focus on improving the elements within your control, including content quality, technical accessibility and commercial search relevance.
You can review examples of previous SEO work through my SEO case studies.
Yes. I have experience working with Shopify, WooCommerce and other website platforms.
Each platform has different technical considerations.
Shopify SEO may involve product collections, theme performance, duplicate URL patterns and application-related issues.
WooCommerce SEO may involve WordPress configuration, product attributes, category structures and plugin-related performance.
I also work with platforms such as Wix and Webflow where the project requirements are suitable.
I do not apply one technical checklist to every ecommerce platform.
Clear product information can also support how search and AI systems interpret your catalogue.
I work across Answer Engine Optimisation (AEO), Generative Engine Optimisation (GEO) and Entity SEO.
I review whether product information is accurate, accessible and supported by appropriate structured data.
This includes relevant Product and Offer markup where the website meets applicable requirements.
These foundations may support discovery through Google Search and AI-assisted experiences such as ChatGPT, Gemini, Perplexity and Google AI Overviews.
However, no consultant can guarantee that an AI platform will recommend your products.
Pricing depends on your platform, catalogue size, competition and the technical work required.
A small independent retailer may need improvements to several important categories.
A larger store with thousands of products and complex filtering may require more extensive technical analysis.
I recommend a scope based on your website rather than a fixed number of product pages.
[ADD: Confirmed ecommerce SEO pricing or starting project fee]
If your online shop struggles to attract organic shoppers, important products are not appearing in Google or your category pages are underperforming, I can help identify where to start. We can discuss your products, platform, competitors and SEO priorities.
Let’s identify which ecommerce SEO improvements make sense for your Bristol business.
